Homegrown Filipino designer, Jeffrey Rogador, stays true to his style as he once again celebrates everything Filipino in his newest collection. His Holiday 2015 collection entitled SUPER PINOY: HEROES AMONG US pays tribute to our National Heroes through his signature urban style pieces.
The pieces of the collection showcase colorful portrait prints of our national heroes digitally printed on neoprene, silk and cotton. Garments are a mix of sweaters, shirts, pullovers, jackets, dress shirts, long dresses and jogger pants. Pieces are available for both men and women, giving everyone a chance to display a statement of heroism.
To further spread this sense of heroism and to be able to relate it to the present, the social media campaign #MySuperPinoy was launched. Different kinds of Pinoy modern heroes were nominated by their friends, relatives, colleagues or even acquaintances. From all the nominees, ten(10) Super Pinoys who embodies modern day heroism were chosen. They were awarded during the SUPER PINOY launch in Folded&Hung Glorietta last November 12, 2015. Among the ten winners were:
1. Mr. Carlo Paguio
2. Ms. Jenny Fere
3. Ms. Cheryl Ingles
4. Cardinal Luis Antonio Tagle
5. Mr. Ricardo Cepeda
6. Ms. Lisa Macuja
7. Ms. Xyra Bacani
8. Ms. Charlene Gonzales
9. Ms. Sari Yap
10. Ms. Noraida Abdullah Karim
The ten(10) chosen SUPER PINOYS received gifts from David’s Salon, Converse, Folded&Hung, a customized Super Pinoy sweatshirt and a framed artwork designed by artist Rowena Lopez.
Similar to Jeffrey Rogador’s previous works, the SUPER PINOY collection and #MySuperPinoy campaign aims to not only start a new trend in the fashion industry but to also start a trend in having a sense of nationalism. It was also designed to be a reminder that in everyday Filipino life, there are heroes among us whom we can call a SUPER PINOY.
Joy Arguil Photography
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